Media Buyer · Tracking & Campaign Operations
I buy third-party traffic, investigate tracking discrepancies, and turn campaign evidence into the next test.
APAC campaign experience, including iGaming.
RedTrack S2S. Creative and landing-page testing.
An ongoing operations project, a tracking investigation and campaign decision methods. Each explains the work, evidence and limits.
Real project in progress · Overall shadow mode
Rules, tracking signals and human approval
How I defined execution ownership and spending boundaries in a Claude-assisted project. Limited actions are live; most optimization remains a proposal.
Read the projectReal case · Source details pending
A historical result reported by James.
What the event means, what the numbers support, and what still needs checking.
Read the caseIllustrative reconstruction · Method demonstration
RedTrack / Postbacks / Event reconciliation
Follow the event from click to report, and separate a tracking problem from a performance problem.
Explore the methodHypothetical plan · Method demonstration
Campaign decisions / Comparison design
Choose what to change next, what to hold steady, and when to stop scaling.
View the decision processMy focus is the practical connection between buying traffic, understanding events and choosing the next test.
Source selection, placement reviews, bids and pacing across third-party networks, including specialist adult traffic networks.
RedTrack S2S workflows, click identifiers and event definitions. Understand what a conversion actually represents before comparing CPA.
Links, creative and landing pages. Define the comparison, record what changed and keep uncertain conclusions visible.
Share the role, the team and where the work happens.